Our research study, in collaboration with CrowdDNA, aims to understand people’s relationship with social media ads across different social media platforms.

Advertising has historically been a way for advertisers to position a product or service as the star of an ad and deliver a message to as many people as possible.

Maximize CTV Performance with Display & Video 360 and Disney

We’re launching a direct integration between Google’s Display & Video 360 and Disney’s Real-time Ad Exchange (DRAX). This will empower advertisers to reach relevant audiences across Disney’s properties at more

What Google’s Email Changes Really Mean for B2B

When markets are turbulent, marketers can get desperate. And your inbox pays the price. Facing pressure to engage with any and all potential buyers, growing companies too often rely on

Google I/O 2024: An I/O for a new generation

Google is fully in our Gemini era. Before we get into it, I want to reflect on this moment we’re in. We’ve been investing in AI for more than a

The Future of Facebook

Takeaways Our vision for Facebook is simple: Facebook is for social discovery that opens your world in big and small ways. We’ve always been social, and we’ve always helped people

Passkeys, Cross-Account Protection and new ways we’re protecting your accounts

Passwords are often at the core of today’s major cybersecurity issues, which is why we’ve continued to create new authentication technology over the years. In 2022, for World Password Day, we launched

Meet Your New Assistant: Meta AI, Built With Llama 3

Built with Meta Llama 3, Meta AI is one of the world’s leading AI assistants, already on your phone and in your pocket for free. And it’s starting to go

New ways to search in 2024

We’re introducing two major updates to help you search any way, anywhere: Circle to Search and an AI-powered multisearch experience. For more than two decades, we’ve continuously redefined what a

Evolving Google Analytics for more insightful measurement

We have been preparing Google Analytics 4 for a future that is now here. Two years ago, we announced that Google Analytics 4 would be our solution of record. Since

Evolving and Expanding Ads on Reels

Today, we’re updating and expanding our Ads on Reels test, making it possible for more creators to earn money for their engaging reels. Learn more about how to get access